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Community marketing kit needs update #126

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Delphine opened this issue Jun 20, 2018 · 3 comments
Open

Community marketing kit needs update #126

Delphine opened this issue Jun 20, 2018 · 3 comments
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@Delphine
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Delphine commented Jun 20, 2018

I was going to send the marketing toolkit to a localizer who wants to promote his locale in his country, as well as the launch of Focus.
However, the doc looks like it needs a revamp:

  • It's geared towards Firefox only -> should probably be more general and encompass all products/projects, as part of launching a new locale
  • It's geared towards Quantum: multiple call-out of "new Firefox", "autumn launch", "Key messages of the new Firefox", etc
  • Because of the point above, some sections seem obsolete
  • Some links need to be updated, such as https://github.com/mozilla/OpenDesign/tree/master/2017
  • the last section "Guidelines to organizing events" seems very short, and doesn't really explain who are Reps and how to reach out to them. Could probably benefit from more details and links
  • Overall, the doc gives the impression of being more like a bullet point list than an actionable resource guide

That's my short summary. The page probably needs a general revamp, and be a more permanent document (so not targeted towards a specific release).

@gueroJeff gueroJeff added this to the July milestone Jun 26, 2018
@peiying2
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Yes, we should close this one too.

@flodolo
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flodolo commented Feb 14, 2023

And what about the document? I don't think it makes sense to just close this one without updating it, or removing it.

@peiying2
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The marketing doc has some useful information on marketing ideas but most of the content is out of date, so I vote for removal.

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