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metmarkosaric authored Oct 18, 2024
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Expand Up @@ -62,7 +62,7 @@ To better explain what Plausible Analytics does, we published several pages wher
To come up with differentiators to focus on, we looked at what Google does wrong in our eyes, we collected all the feedback we had from our customers, from other people running websites and from researching things people talk about and search for. These differentiating features of Plausible fall into several categories:

* [Simple to use](https://plausible.io/simple-web-analytics): One of the main things people struggle with Google Analytics is the fact that it is too overwhelming. There are more than 100 different reports you get access to and almost 300 different metrics. Plausible Analytics presents everything you need to know at a glance so you can have more time to focus on your site.
* [Lightweight script](https://plausible.io/lightweight-web-analytics): Google Analytics with the Google Manager Tag adds 45.7 KB to the page size. This may seem very little but every KB matters if you want to speed up a site. Google Analytics script can hurt the site speed. Plausible Analytics script weighs less than 1 KB which helps you keep your website fast and lean.
* [Lightweight script](https://plausible.io/lightweight-web-analytics): Google Analytics with the Google Manager Tag adds lots of weight to your page size. Every KB matters if you want to speed up a site. Google Analytics script can hurt the site speed. Plausible Analytics script is lightweight which helps you keep your website fast and lean.
* [Compliant with privacy regulations](https://plausible.io/data-policy): Google Analytics places cookies and collects a lot of data from your visitors. You're required to have a privacy policy, to show a cookie banner and to obtain consent for GDPR. Plausible Analytics doesn't use cookies and doesn't track personal data so you don't need to annoy your visitors or worry about those prompts.
* [Open source](https://plausible.io/open-source-website-analytics): Google Analytics is a closed source, proprietary product. It's impossible to know what's going on behind the scenes and you need to put your trust in Google. Plausible Analytics is transparent and open source with our code being publicly [accessible on GitHub](https://github.com/plausible/analytics/).

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